The COVID-19 pandemic demonstrated the critical role of behavior change strategies and public health communication

The public health response to the COVID-19 pandemic has depended on public support to improve efficient uptake of interventions and adherence to public health guidance (e.g., masking, stay-at-home orders, vaccination). The mixed response to these efforts calls into question how public health strategies influence health behaviors overall and among communities of focus, such as rural or under-served populations.

Funded Projects

To describe and learn from strategies implemented across diverse communities, CPR3 has funded 7 projects focused on behavior change strategies and public health communication.

Alison Comfort headshot

Alison Comfort
UCSF, Department of Obstetrics, Gynecology & Reproductive Sciences

Connect: Social networks and social media for health among Californians

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